Botox Clinic SEO Success Case
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SEO Case Study
Starting Point
A small Botox & aesthetics clinic came to us with zero Google visibility, an outdated website, and a complete dependence on paid ads. They ranked for none of their core treatments — not even branded searches converted consistently. Organic traffic was nearly nonexistent. What We Discovered
During our initial audit, we identified multiple revenue leaks: • No optimized treatment pages (Botox, fillers, microneedling, etc.) • No review engine or automated patient follow-up • Weak local authority and no NAP consistency • Completely missing local citations • Thin content with no keyword targeting • Slow page speed and poor on-page structure In short: the clinic had great services, but Google had no reason to rank them. What We Implemented
Over the next 60 days, we built a full SEO growth engine: • Complete on-page overhaul for all core treatments • Local SEO optimization + 35 authoritative medical citations • Review automation (email + SMS) to consistently generate new 5-star reviews • High-intent content built around Botox, fillers, and anti-aging • Internal linking structure that boosted topical authority • Google Business Profile optimization & posting • Speed optimization and mobile-first adjustments The Results
Within 90 days the clinic experienced measurable, compounding growth: • +410% increase in organic traffic • Top-3 rankings for 8 high-intent keywords like “Botox near me,” “lip fillers [city],” “Botox clinic [city]” • +230% more inbound patient calls • Reduced ad spend by 60% • Fully booked weekdays for the following 3 months Today, the clinic generates predictable patient inquiries every single day — without relying on paid ads.